VENTURE BUILDING
Societer is a female-founded sustainability leadership communication agency based out of Paris, providing services in France essentially.
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ESG angle: Societer assists CAC40 executives and communication teams in designing and executing PR campaigns and traines professionals in sustainability
-> enhances environmental awareness and induces behavioural change in society.
-> the success of campaigns encourage other corporates to insert sustainability angle into their business
Strategy Summary
Focused on long term value investments into sustainability communication, solution to the essential issue of behavioural change to achieve more sustainable future
To capture market opportunities from both sustainability and EU
Investment Rationale
« ESG AuM under this scenario set to reach US$33.9 trillion by 2026, the ESG share of overall AuM would increase from 14.4% in 2021 to more than one-fifth of all assets (21.5%) by 2026. » - Harvard Law School -
A rise in governmental and corporate environmental consciousness after COVID-19 globally, and disbursement of funding accordingly toward this topic
Growing consumer requirement towards corporate responsibility, tus the need for corporates to optimise communication accordingly to keep market shares
